The cities of Monterey and Pacific Grove are considering an additional room tax to pay for hospitality improvement districts to promote tourism.
Pacific Grove is considering becoming a bureau member in the tourism improvement district formed in January by the county and the Monterey County Convention and Visitors Bureau, and levying an assessment on its visitor accommodation businesses. Those include bed-and-breakfast inns, motels, hotels and conference lodging establishments.
A protest hearing on forming the district has been set for Dec. 5 by the Pacific Grove City Council. A majority protest of businesses that be included in the district would stop its formation.
Wednesday, several business owners told the council that they were willing to join the proposed improvement district if the city did not raise its transient occupancy tax, or room tax.