KSCO Owner Puts Station On The Block

Dang. KSCO has the best signal to hear Coast To Coast in P.G.

Coast To Coast

” . .’I’m getting out of broadcasting. KSCO is going to be for sale,'” said owner Michael Zwerling, recounting the conversation for listeners during his “Saturday Special” show. “You know when it’s time to move on”

KSCO has become a powerhouse of local news, known for reliable traffic reports and fish raps, as well as its charismatic on-air personalities. Zwerling said he considers his employees his family.

But the station — with its right-leaning voice, Fox News updates and Rush Limbaugh commentaries — is not without its critics. However, Zwerling says he tried to present a broad cross-section of news and views, including an attempt to broadcast Air America programming on Central Coast airwaves that failed earlier this year.

KSCO Owner Puts Station On The Block